A Digital Platform for Accessible Specialty Care
PROBLEM
Lantern needed a digital platform that truly reflected its current vision. The old website was built for EDHC (Employer Direct Healthcare Provider) and no longer aligned with the new brand. As we changed the brand name and domain, we had to rethink the entire communication strategy, product offerings, and design – including new colors and typography. The challenge was to create a scalable, ADA and HIPAA-compliant site that simplifies healthcare access while showcasing Lantern's renewed identity.
SOLUTION
Building on our previous work, we developed a modern, responsive website for Lantern. The platform uses a modular design with custom visuals and intuitive navigation to simplify complex healthcare information. We refreshed the branding to align with Lantern's new identity by updating the color scheme, typography, and overall tone. This approach ensures the site remains flexible for future enhancements while clearly communicating Lantern's mission.
VALUE DELIVERED
The new Lantern website delivers improved clarity and credibility. With an updated design and refined branding, users can easily find care options and understand services. The streamlined navigation and modular CMS empower the Lantern team to manage content independently, while full ADA and HIPAA compliance ensures a secure, accessible experience. Overall, the site is positioned to support growth and better serve patients, employers, and providers.
Simplifying Healthcare Access
The platform’s clear structure helps users quickly find care options and understand services, reducing complexity and improving accessibility.
Clarity from the First Click
The homepage concisely delivers Lantern's renewed mission with intuitive navigation and clear calls to action directing users to key resources.
Easy to Explore, Easy to Use
A well-organized layout ensures smooth navigation through Lantern's services, making the user journey straightforward and engaging.
Built for Patients, Employers, and Providers
Research-driven insights ensure the content and design meet the needs of each user group, building trust and encouraging interaction.
Design That Builds Confidence
A refreshed design with updated colors and typography reinforces trust and makes content easy to read, reflecting Lantern's renewed brand identity.
Components That Work Together
Every section of the site integrates into a cohesive system, ensuring smooth functionality and simple content management.
Trust, Accessibility, and Speed
Designed for full HIPAA and ADA compliance, the site is secure, accessible, and optimized for fast performance across all devices.
